Oetker Collection-Masterpiece Hotels

Oetker Collection to Open a New Masterpiece Hotel in St.Tropez – Debuting 2027

Designed by architects Triptyque and with interiors by Gilles & Boissier, the hotel will be comprised of 11 interconnected Provencal houses conceived as a hamlet, all fully immersed in nature within beautifully landscaped gardens

Oetker Collection, celebrated for its unique Masterpiece Hotels around the world, is proud to announce the upcoming opening of a new property in St Tropez, in partnership with owners the Pariente and Essebag families. With the name forthcoming, the hotel is set to debut in time for the 2027 season. Conceived as a peaceful sanctuary, the property unfolds like a hamlet featuring several small two-story outposts, each offering panoramic views of the sea, soothing vibes of the swimming pool and surrounding lush landscape.

The St Tropez debut will mark the latest jewel in Oetker Collection’s crown, following the recently opened Hotel La Palma in Capri and the soon to be unveiled Vineta Hotel in Palm Beach. This announcement signifies the company’s ongoing commitment to expand its footprint slowly and carefully, and only in the world’s most glamourous destinations. At Oetker Collection, each hotel has its own distinct DNA yet is united in the desire to provide peerless hospitality, creative gastronomy, and the unadulterated elegance and glamour that guests have come to expect from the company and its family of legendary hotels.

Optimally nestled between the iconic town of St. Tropez and the beautiful beaches of Pampelonne in Ramatuelle (both an easy 5 mins drive away), the hotel will be reconstructed at the former site of Le Mas Bellevue St Tropez. Featuring 53 rooms and suites each with a private terrace or patio, the site will be home to an oversized infinity swimming pool, an expansive wellness facility, exciting bar and restaurant and offer breathtaking views of the surrounding landscape and the sea. Guests can look forward to an authentic Provencal experience full of local flavours and sights in an ambiance that exudes glamour and authentic elegance, with both the premises and the gardens showcasing natural materials, inclusive of aged tiles, local stones, climbing vegetation and wooden pergolas.

Olivier Raffaëlli, founding partner of Triptyque, the French-Brazilian architectural firm renowned for its naturalist approach, envisioned it as a place where the soul of Saint-Tropez comes to life through its architecture, with an underlying ambition to create a sanctuary where the sea, the earth, and the sun bond in perfect harmony.

Raffaëlli comments: “The hillside embracing the hotel is not just a backdrop but an integral part of the experience. It offers precious intimacy and panoramic views of the sea, like a well kept secret. Natural elements – stone, wood, Mediterranean vegetation – were chosen to enhance this sense of belonging to the land.” The landscape itself becomes an extension of the architecture, blurring boundaries between interior and exterior spaces. He continues: “Every space within the hotel, from the rooms to the shared areas, was designed to provide a fully immersive sensory experience: the softness of the light, the scent of pine trees, the whisper of the breeze.”

Designed by French interior designers and architects Patrick Gilles and Dorothée Boissier of Paris-based studio Gilles & Boissier, the hotel will offer a sophisticated yet understated retreat, where everything breathes tranquility and serenity. Boissier makes the comparison to the experience of a sailboat, “A simple gesture brings the water close enough to feel the sea spray softly caress your face. Everything here is immediate, near, as if immersed in the essence of simplicity. Unlike a yacht, where layers separate you from the sea, here, everything is within reach. An invitation to embrace the essentials, embodied in the hotel’s philosophy: “What you have is all you need”.

Inspired by the typically Tropezian atmosphere, the design language of Gilles & Boissier reveals itself through a subtle interplay of materials and textures. The lobby will showcase textured plaster walls adorned with delicate patterns and a white stone floor. Roman inspired arches will stand alongside warm wooden beams, reminiscent of authentic Provençal farmhouses. Each detail is conceived to embody a harmonious balance between elegance and rustic simplicity.

In the rooms, arched windows open onto terraces with stunning sea views. Boissier continues: “Raw, brushed, and molded wood panels embrace the room like a jacket carefully placed on bare shoulders, bringing warmth and comfort. The straw headboard will complement the soothing colors of the room, while rope, a recurring design element, will gracefully adorn many details. The colors of Saint-Tropez; delicate pastels, warm ochres, and subtle pinks combine harmoniously with the sunlit, red-tiled roofs”. 

Guests will revel in the luxury of a secluded setting, with the hotel designed to remain discreetly hidden from view, creating a private yet convivial cocoon. The grounds will feature native plants, olive trees, and artfully landscaped gardens, furthering the hotel’s commitment to preserving the area’s natural environment.

Timo Gruenert, CEO of Oetker Collection, adds: “We are simply delighted to have such a trinity of new projects, from recently launching Hotel La Palma in Capri, to our forthcoming first US hotel with The Vineta Hotel in Palm Beach, and now St Tropez – all are bywords for glamour and destinations beloved by many of our dear guests. The St Tropez hotel contains all the ingredients of a true masterpiece, and we look forward to creating an unparalleled haven that embraces both the laid-back authenticity and sophistication of the region.”

ABOUT OETKER COLLECTION
Oetker Collection is an exceptional portfolio of Masterpiece Hotels and villas in Europe, the UK, Brazil and the Caribbean. Located in the world’s most desirable destinations, each property is a landmark and an icon of elegance, blending legendary hospitality with genuine family spirit that is unique to Oetker Collection. Carrying on a refined legacy in hosting that originated in 1872, the collection’s mission is to preserve and extend its unparalleled standards through acquisition and management of one-of-a-kind properties. The current portfolio includes Le Bristol Paris, Brenners Park-Hotel & Spa in Baden-Baden, Hotel du Cap-Eden-Roc in Antibes, Chateau Saint-Martin & Spa in Vence, The Lanesborough in London, L’Apogée Courchevel, Eden Rock – St Barths, Jumby Bay Island in Antigua, Palácio Tangará in Sao Paulo, The Woodward in Geneva, Hotel La Palma in Capri, and the soon to be unveiled Vineta Hotel in Palm Beach.

ABOUT TRIPTYQUE
Triptyque is an internationally acclaimed architecture “atelier”, recognized for its legendary projects in the fields of hospitality and luxury. Iconic achievements include the Rosewood in São Paulo, Lily of the Valley in La Croix-Valmer, and the Mondrian Cannes. The studio creates distinctive spaces that emphasize authenticity, naturality, and sophistication. The agency has also participated in several exhibitions and biennials and has earned numerous international awards. Its projects have been highlighted in publications worldwide. Founded by Franco-Brazilian architects Olivier Raffaelli and Guillaume Sibaud, Triptyque is a creative studio where each project becomes an intimate encounter between nature, the art of building, and the refinement of luxury.

ABOUT GILLES & BOISSIER
Gilles & Boissier is a French architecture, interior design, and graphic design agency spearheaded by husband-and-wife duo, Patrick Gilles and Dorothée Boissier. Founded in 2004, Gilles & Boissier is internationally lauded for their wide variety of high-end international projects as well as their line of carefully crafted furniture and ready-to-buy accessories. As creators of unique and poetic environments, Gilles & Boissier’s work is influenced by their French heritage and vision of art, at once synthetic and grandiose. Inspired by the French l’art de vivre, they aim to infuse their work with the legacy of French culture made accessible to an international audience.